Ziebart® Certified As A World-Class Franchise® By The Franchise Research Institute®
December 19, 2017
TROY, Mich., Dec. 19, 2017 -- Ziebart® has received World-Class Franchise® certification from the Franchise Research Institute®.
The recognition comes after an independent franchisee validation survey was conducted by the Franchise Research Institute, in which 76.1% of all Ziebart franchisees participated. The survey was designed to determine the quality of ten key metrics crucial to franchisee success within the Ziebart franchise system.
According to Jeff Johnson, Founder of the Franchise Research Institute, "Ziebart understands the importance of the partnership between franchisor and franchisees, and relies on unbiased data to make decisions which help to maximize franchisee sales and profitability. Further, Ziebart's willingness to share this 'look behind the curtain' provides a level of transparency in their franchise that is critical for franchise candidates."
The survey asked Ziebart's franchise owners to rate their franchisor through a series of questions in categories such as overall quality, growth potential, support, and communication.
Among the responses received from Ziebart's franchisees:
100% gave a positive rating to how their franchise business compares to the local competition.
100% gave a positive rating to the long-term growth potential of their franchise business.
97% gave a positive rating to the quality of products and/or services received from the franchisor.
96% gave a positive grade to the helpfulness of the franchisor's field representatives.
94% gave a positive rating to the opportunity provided by the franchise system.
"We find great value in this survey and although we are pleased with the results, we look forward to continuing to improve our system," says Thomas E. Wolfe, President/CEO of Ziebart International Corporation.
Ziebart International Corporation is headquartered in Troy, MI, representing a global franchise network of vehicle protection and appearance services for nearly 60 years. The company was founded on rust protection in 1959 and operates approximately 400 licensed locations with 950 service centers in 33 countries. Ziebart is the world's leading name in automotive services that renew, protect, preserve, and enhance the appearance of cars and trucks. Ziebart offers a full line of appearance and protection services for both the interior and exterior of vehicles, including Professional Detailing, Window Tint, Ceramic Z-Gloss® Paint Coating, Z-Shield® Paint Protection Film, Vehicle Wraps, genuine Ziebart Rust Protection and Undercoating, Rhino-Linings® Sprayed-on Bed Liners, Truck Accessories and much more.
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